Founder to CEO

An 8-week cohort for self-funded small businesses

Hi there, fellow self-funded founder!


We're 98% of American business owners. Yet most of the advice out there assumes we've got equity investors and are just burn burn burning through that sweet moolah.


So what's a self-funded founder to do? There's a lot to learn in your journey from founder to CEO. It might feel like your idea is getting lost while you're figuring out how to run a company. Or the flexibility you loved at the beginning is impossible to get back. 




Let's re-ignite your excitement. Let's make it easier to find and focus on the things that actually make a difference, that drive sustainable growth. I'll help you move from founder to CEO. 






Here's what you get when you sign up for my Founder to CEO cohort:




  • An intimate learning experience — cohort is capped at 15 self-funded women founders and led by CEO & Founder Jill James
  • Seven live, weekly 90-minute cohort learning and working sessions, recorded and privately saved
  • Two 30-minute 1:1 sessions with Jill
  • An accountability partner
  • Worksheets and foundational lessons you can refer back to over and over to level up your business, including our Unit Profit Calculator
  • "Ask Me Anything" (AMAs) breakouts with professional partners
  • Video resource library
  • Lifetime access to course and video resource library
  • Private community for your cohort on MightyNetworks (NO FACEBOOK GROUPS!)
  • Lifetime membership to our Founder to CEO Alumni community in MightyNetworks
  • Access to discounted continuation services (working sessions, additional 1:1 time with Jill, operations audits, etc.)
  • A copy of The Passion Economy by Adam Davidson in hardcover, Kindle or audiobook











What we'll cover:


You as CEO

Ideal Customers

Offers & Pricing

Finance & Accounting

People & Staffing












What past participants are saying:


“Wow, I can’t believe I wasn’t doing and thinking about these ideas already. I want to do the work in the Founder to CEO course because I feel empowered and know what I’m doing now. I’m not just running some hobby; it’s a legit business. Now I feel like I’ve got this.”


— Lysandra McGregor, Founder, The Journaling Club

“It’s been nearly a year since I worked with Jill and I constantly go back to the basics of her teaching. As I think about adding or subtracting services I go through her steps to ensure they are profitable and in line with the business I am looking to build. This course is the investment that will pay off for years.”


— Alison Patterson, Principal and Philanthropic Strategist, Patterson Philanthropic Advisors

"I used to look at revenue but now that I've worked with Jill, I'm all about that profit line."


Christine Mortensen, President & Founder, Sprk'd Digital Marketing






Your Investment




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Jill James' background is in entrepreneurship and strategy. She has a proven record of helping start-ups gain the operational knowledge they need to thrive, increase profits, use non-equity funding sources, and accelerate growth. Blending her 12 years in tech start-ups, experience as a financial planner and banker, and love of early-stage companies, she's made a career of helping self-funded business owners go from founder to CEO.





Who is this cohort for?


This course is designed for self-funded women and femme-identifying business owners with ambitions to run a profitable business of at least $500,000 in revenue. Ideally, you’re 1-3 years into business and somewhere between $75,000 and $200,000 in revenue. But if you’re a bit further and you want to level up your CEO skills, let’s talk.




How many spots are available?


Each cohort will be capped at 15 business owners.




What happens if my application is accepted?


You’ll be invited to schedule a 15-minute Q&A call with Jill and complete your registration. 




What happens if I miss the deadline to apply or if my application has been accepted but the cohort is full?


We have a waitlist for future cohorts. Click here to join the list!




How is the cohort structured?


The design goal was for 80% of your success to be showing up. We’ll use breakouts, real-time exercises, guest expert AMAs, and work sprints in a 90-minute weekly meeting. Before and after the live sessions, we have optional worksheets, videos, and journaling exercises. But no shame spirals about what you’re not doing.




What happens if I miss a live session?


All live sessions will be recorded and hosted in our private MightyNetworks community group to view and come back to indefinitely. There will also be opportunities to discuss session content within your cohort, connect with your assigned accountability partner, and get your questions answered post-session.




Can I ask questions in between sessions?


Knowing more means you’ll have more questions. So we’ve added a permanent private community - NOT a gross Facebook group you can search on Google. At the end of the course period, you’ll also be added to the alumni community. Ongoing access to both groups are included in the course price. 




Will I have access to content after the cohort ends?


Yes. You can access all session recordings, our video resource library, worksheets, etc., in our MightyNetworks community indefinitely. You will also have access to new videos and any additional iterations to course materials as they evolve.




How do the 1:1s work?


You’ll have two 30-minute 1:1 sessions with Jill, recorded and transcribed. You set the agenda, it’s your private coaching. 




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